Brand Designer based in Los Angeles

Helping Brands Turn Their Vision Into Visuals

Branding  |  Packaging

Branding  |  UI

Branding  |  Print

Hi, I'm Daniel!

I’m a Brand Designer + Content Creator, born in Mexico City and raised in South Central Los Angeles.

I’m passionate about creating bold + impactful branding through strategic design. My favorite thing about what I do, is being able to develop a brand’s identity by creating a visual and emotional connection between the brand and its audience. 

When I’m not immersed in design work, you’ll likely find me outdoors, strolling through the park or hiking, connecting with nature and decompressing from the demands of everyday life…

Services

Identity Design

Building brands that align with purpose, audience, and visual clarity.

Logo Design

Strategically crafted logos designed with purpose, clarity, and detail.

Package Design

Captivating packaging rooted in strategy, storytelling, and brand alignment.

My 5 Step Process:

1. Discovery 2. Research 3. Creation 4. Refining 5. Finalise

Interested in working together? I'd like to hear from you!

Helping Brands Turn Their Vision Into Visuals

Case Studies:

Hi, I'm Daniel!

I’m a Brand Designer + Content Creator based in Los Angeles. 

Identity Design

Building brands that align with purpose, audience, and visual clarity.

Logo Design

Strategically crafted logos designed with purpose, clarity, and detail.

Package Design

Captivating packaging rooted in strategy, storytelling, and brand alignment.

My 5 Step Process

1. Discovery 2. Research 3. Creation 4. Refining 5. Finalise

If you’re here, it’s because you recognize the power of branding and the need for a revitalized brand image. Maybe you’re expanding your product lineup or venturing into a new direction. You’re looking for a design that not only reflects your brand’s true identity but also connects deeply with your audience. You want something you can proudly present, confident it authentically represents who you are and what you stand for.

Determining the right style involves a collaborative process. We start with a discovery phase where we explore your brand’s mission, vision, values, target audience, and market positioning. We then create mood boards and style guides that capture various aspects of your brand’s personality. This phase often includes analyzing competitors to ensure your brand stands out while aligning with industry standards.

Choosing a freelancer for your project can offer a more personalized and flexible experience compared to working with an agency. I imagine you’d prefer to collaborate directly with the person designing your brand, ensuring they fully grasp your business’s essence before getting started, instead of being shuffled between teams at a large agency. Plus, freelancers often offer a much more budget-friendly option without sacrificing quality.

The timeline varies depending on the project’s scope and complexity. Generally, a complete branding project can take anywhere from 4 to 8 weeks. This includes initial consultation, research, design development, revisions, and final approvals. We will provide a detailed timeline during our project planning stage.

Every project and client is different. There isn’t a sheet with how much a design costs for client A vs. client B. It all depends on the client, timing, budget, clout, spirit and the relationship! 

Yes, once the project is completed and final payment is received, you will have full ownership of the designs. This includes all rights to use the logos, visuals, and any other branding elements in perpetuity. We will provide you with all the necessary files and documentation.